Zero Mothers Die featured in article by the International Federation of Gynecology and Obstetrics (FIGO), based in London, UK.
Mobile Phone Campaign Aims to 'Reduce Mothers Dying to Zero'
A new initiative to improve pregnant women's health via the distribution of mobile phones aims to eliminate maternal mortality entirely, according to its founder.
Zero Mothers Die, which will be piloted in Ghana next year, will take advantage of growing network coverage - thought now to cover 96 per cent of the world's population - to raise awareness of maternal complications in hard-to-reach areas, Reuters reports.
"We don't want to just reduce the number of women who are dying, but reduce it to zero through mobile phones," said Coumba Toure, president of Advanced Development for Africa Foundation, at a UN forum last week.
The project will supply 100,000 mobile phones per year, each with an allotted 30 minutes per month of free airtime restricted to calling health care providers or facilities. Each participant will also receive twice-weekly updates from MumHealth, a system that automatically delivers information on maternal and child health via text and voice messages in local languages.
Mobile Phone Campaign Aims to 'Reduce Mothers Dying to Zero'
A new initiative to improve pregnant women's health via the distribution of mobile phones aims to eliminate maternal mortality entirely, according to its founder.
Zero Mothers Die, which will be piloted in Ghana next year, will take advantage of growing network coverage - thought now to cover 96 per cent of the world's population - to raise awareness of maternal complications in hard-to-reach areas, Reuters reports.
"We don't want to just reduce the number of women who are dying, but reduce it to zero through mobile phones," said Coumba Toure, president of Advanced Development for Africa Foundation, at a UN forum last week.
The project will supply 100,000 mobile phones per year, each with an allotted 30 minutes per month of free airtime restricted to calling health care providers or facilities. Each participant will also receive twice-weekly updates from MumHealth, a system that automatically delivers information on maternal and child health via text and voice messages in local languages.
